Town of Paradise

Work to Begin for the Trailway Enhancements Project

Starting Tuesday, April 17, Pacific Excavation of Elk Grove, CA will begin work for Trailway Enhancements Project. The 5 mile project is located along the Yellowstone Kelley Heritage Trailway (formerly Memorial Trailway) spans from Pentz Road to south of Neal Road. Construction will include installation of enhanced crosswalks with pedestrian activated flashing beacons, two hundred forty seven (247) new pathway lights and ADA-compliant pedestrian access ramps. This $1.3M grant-funded project will provide safer facilities for bicycling or walking along the pathway.

Construction will continue through July 2018. The trailway, only accessible to pedestrians and bicyclists, has been posted with notices to users informing of intermittent closures. These closures will be enforced on a day-by-day basis only when actual work is being performed on specific trailway segments through town. Motorists can expect minimal to no impacts as a result of construction.

For further information, contact Marc Mattox at (530) 872-6291 x125, Monday-Thursday, 8am to 5pm

‘Safe Streets for Paradise’ Project Prioritization Tool is Now Live

Paradise, CA: After launching a ‘Safe Streets for Paradise’ community campaign in fall 2018, the Town of Paradise is moving into the next phase of the effort, again seeking community input. On Thursday, April 12, 2018 our website,, was updated with a new online tool allowing residents to help prioritize potential safety projects which are important to them. These projects were formulated from a statistical analysis into historical collision data while considering the extensive public feedback to date. The objective of this interactive tool is to reach as many community members as possible to help lead the Town’s limited resources and budget as we seek future grant opportunities.

Residents may access the tool by visiting and clicking on the “Provide Input” heading in the upper right corner of the page. From there, you can click on the link for the active tool or review feedback we have received in our prior online tool.

The comment period will extend through May 4, 2018 – with results presented in a final report this summer.

Funding for this effort is provided by the California Department of Transportation, Highway Safety Improvement Program.

Contact: Marc Mattox, Public Works Director at (530) 872-6291 x125

The Draft EIR is available for download here: pdf Black Olive Draft Environmental Impact Report (DEIR) (Safeway) - Entire Report (25.74 MB) .

Notice is hereby given that the Town of Paradise, as the lead agency, has prepared a Draft Environmental Impact Report (EIR) for the Black Olive Village Project (proposed project) in accordance with the California Environmental Quality Act (CEQA) (Public Resources Code [PRC] Section 21000 et seq.) and the CEQA Guidelines (14 California Code of Regulations [CCR] Section 15000 et seq.). A summary of the project description and the potential environmental effects of the proposed project are presented below.

The Town is seeking written comments on the Draft EIR. The 45-day public review period will begin on February 12, 2018 and end on March 28, 2018. This review period is established for the purpose of receiving written comments on the accuracy and adequacy of the Draft EIR together with other information relative to the environmental effects of the project.

CEQA Guidelines Section 15204 recommends that commenters provide detailed comments that focus on the sufficiency of the Draft EIR in identifying and analyzing the possible impacts on the environment and ways in which the significant effects of the project might be avoided or mitigated. CEQA Guidelines Section 15204 also notes that commenters should provide an explanation and evidence supporting their comments. Pursuant to CEQA Guidelines Section 15064, an effect will not be considered significant in the absence of substantial evidence supporting such a conclusion.

Comments may be submitted in writing at any time during the review period, but they must be received by the Town no later than 5:00 PM on March 28, 2018.  Comments may be mailed, emailed, or faxed to:

Craig Baker, Community Development Director

Town of Paradise

5555 Skyway

Paradise, CA 95969

Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Fax: (530) 877-5059

A.        Project Location

The proposed Black Olive Village project is located in the central part of the Town of Paradise in an urbanized area directly west of the intersection of Skyway and Black Olive Drive and comprises assessor parcel numbers: 052-211-007, -021, -036, and -037, and 052-182-092. The site is designated as Town Commercial (T-C) in the Town’s General Plan and is zoned Community-Commercial (C-C), which provides for a full range of commercial uses, including retail, restaurants, and service stations. A conditional use permit will be required due to the size of the project.

b.         Project Description

The proposed project would result in the construction and operation of 67,473 square feet of retail uses, which would include a Safeway supermarket (54,471 square feet) and 7,800 square feet of additional retail adjoining the store; a 4,200-square-foot restaurant pad that could accommodate high-turnover, sit-down restaurant; a 9-station (18 pumps) fueling center with canopy; a 1,002-square-foot fueling center kiosk; and a landscaped parking lot with 278 parking spaces. The Safeway store would operate seven days per week, 24 hours per day, and employ approximately 125 persons. The existing approximately 35,000-square-foot Safeway store in Old Town Plaza on Clark Road would be closed. A new use or tenant for the vacated store has not been identified, and there are no plans to demolish the space.

Off-site frontage improvements to Skyway to accommodate the proposed project would include a primary driveway entrance aligned opposite to Black Olive Drive (which would be a signalized intersection following improvements by the Town in 2017-18, unrelated to the proposed project); a secondary access driveway (northern driveway) for the fueling center; curb, gutter, and sidewalk; and a public bus turnout and shelter. Delivery truck access to the project is proposed via the northern driveway. Delivery trucks accessing the site would enter the site via the northern driveway, proceed to the two loading docks via a one-way route at the rear of the Safeway store, and exit via the primary driveway at Black Olive Drive. Smaller delivery trucks would use either driveway to access the site. The Safeway store loading docks would be below grade and use recessed bay doors with sealed gaskets to reduce noise from off-loading trailers. Local deliveries would be through an at-grade roll-up door and a Mondoor.

The project proposes a contemporary mountain theme for the supermarket building façade. The building would be accented with a mixture of gable roofs over the two main entries, varying roofline parapet offsets, architectural pop-outs, a mixture of wall finishes, an outdoor trellis, patio areas, and articulated entry vestibules. There would be two monument signs: one for the Black Olive shopping center (approximately 8 feet tall) and one with fuel prices. Perimeter landscaping would be designed to minimize sight-line impacts to nearby residential uses. Vegetation would be used to help screen buildings from view of vehicles traveling on Skyway. Parking lot lighting would consist of 20-foot-high fixtures that would be shielded to prevent the direct projection of light on adjacent properties.

Project development would involve the demolition and removal of approximately 22 existing residential and commercial structures on the site (approximately 9,300 square feet total), the clearing of land including the removal of approximately 180 trees larger than 10 inches in diameter, and cut/fill and grading to prepare a level site. A retaining wall would be installed on the west side of the site, along the rear of the building where the truck delivery access would be, and along a portion of the north side and southwest side. Water service for the proposed project would be provided by the Paradise Irrigation District. The project would include an on-site wastewater secondary treatment system. Stormwater from the proposed project would be collected into mechanical structures and treated in on-site stormwater detention basins prior to discharge into the Town’s stormwater drainage system.

B.         Required Approvals and Permits

Discretionary actions required to be taken by the Town of Paradise may include, but are not limited to, the actions listed below:

  • Certification of the EIR
  • Approval of architectural designs and landscape plans
  • Grading and building permits
  • Site plan approval
  • Conditional use permit approval
  • Issuance of tree-felling permits
  • Approval of lot line modifications

The EIR may be used to support additional subsequent approvals, determinations, and/or permits that may be required from local, regional, state, or federal agencies in the processing of the proposed project; agencies include, but are not limited to:

  • Regional Water Quality Control Board, Central Valley Region (Region 5)
  • Butte County Air Pollution Control District
  • Butte County Environmental Health
  • State Water Resources Control Board

C.         Significant Environmental Effects

The Draft EIR includes a detailed analysis of the proposed project’s potentially significant effects on aesthetics, air quality, greenhouse gas emissions/climate change, noise, and traffic.

D.        Availability of Draft EIR

The Draft EIR is available for download here: pdf Black Olive Draft Environmental Impact Report (DEIR) (Safeway) - Entire Report (25.74 MB) .

The Draft EIR is also available for review during normal business hours at the following locations:

Town of Paradise

5555 Skyway

Paradise, CA 95969

(530) 872-6291

Butte County Library

5922 Clark Road

Paradise, CA 95969

(530) 872-6320


All documents referenced in the Draft EIR are available upon request by contacting Mr. Baker at (530) 672-6291 or by email at This email address is being protected from spambots. You need JavaScript enabled to view it..

The Fire Chief Has Determined it’s Safe to Burn Through April

For more burn permit information please contact:

The Paradise Fire Department @ 872-6264, option 1 (automated recording).


Although February had very minimal rainfall, March has been wet. In February, Paradise Fire Chief David Hawks made the statement, “In the absence of significant rain during March, burning may be suspended on April 1st.” March has brought significant rain minimizing the risk of wildland fire in the Town, therefore the Fire Chief has made the determination that the Spring Burn Period will continue at least through the month of April.

A determination of whether to extend burning through May will be made based on the fire risk toward the end of April. Please call the Paradise Burn Information line at (530) 872-6264 x 1 to check the status of burning after April 23, 2018.


  • Residential burning is permitted only with a valid burn permit.

Permits are available on-line at the following link: or in person at the Paradise Fire Department located at 767 Birch St. Paradise. The office is open Monday through Friday, 8:00 a.m. to noon. ($25 cash or check).


  • Only on days approved by the Butte County Air Quality Management District (BCAQMD). Prior to burning please call BCAQMD at 332-9407 for daily burn status, listen to option 2 for information specific to Paradise.
  • March 1, 2018 through May 31, 2018: On permissive burn days approved by BCAQMD, residents may burn alternating East and West Zones. Residents East of Clark Rd. may burn the 1st through the 15th of the month; residents West of Clark Rd. may burn the 16th through the end of the month.
  • 9:00 a.m. to 2:00 p.m. (fire and embers must be completely extinguished by 2:00 p.m.).
  • Burning may be suspended during periods of strong wind. Any suspension will be reflected in the BCAQMD daily burn status.
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Town Hall

5555 Skyway

Paradise, CA 95969

(530) 872-6291 phone

(530) 877-5059 fax

Monday - Thursday

8:00 a.m. to 5:00 p.m.